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Media Buying during the Pandemic - Part Three: Navigating Media’s “New Normal”
In Part 1 and Part 2 of this series, CBC Automotive Marketing’s Research Department outlined some key findings they’ve uncovered recently...
Sep 6, 20214 min read
Media Buying and the Pandemic - Part Two: How Media Habits Research Can Help you Spend Effectively
Read Part One here. COVID-19 brought on a colossal shift in consumers’ media habits. This shift, if gone unnoticed, may have left your...
Jul 19, 20213 min read