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- May 22, 2023
- 3 min
Radio Advertising: It Still Works for Automotive Dealers
Is Radio Advertising still 'In'? With the rise of digital marketing and the seemingly endless array of advertising platforms available...
- Apr 10, 2023
- 3 min
New Media: Navigating Podcast Marketing
As of October 2021, there are over 2 million podcasts with over 48 million episodes. According to Infinite Dial, 57% of the US population...
- Sep 6, 2021
- 4 min
Media Buying during the Pandemic - Part Three: Navigating Media’s “New Normal”
In Part 1 and Part 2 of this series, CBC Automotive Marketing’s Research Department outlined some key findings they’ve uncovered recently...