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- Oct 30, 2018
- 4 min
Advertise Used…Sell New!
One of the least known, most incredible retail automotive marketing stories in our history is the story of Ralph Reedman and his brothers...
- Oct 5, 2018
- 2 min
#1 in the State in just 5 Months…Marc Motors CDJR & CBC!
By Matt Hayward In May 2018, construction was completed on the all-new Marc Motors CDJR in Sanford, ME and its doors opened for business....
- Sep 7, 2018
- 1 min
Congrats to Sisk Auto Mall on an All-Time Record Month in 8 Categories!
By Matt Hayward CBC Automotive Marketing would like to congratulate Sisk Auto Mall in Hopkinsville, KY on their all-time record month in...
- Jul 27, 2018
- 6 min
The ‘BIG 5’ of Marketing Success!
The BIG #1: Define Your Brand! Not the brand(s) of vehicles you sell…YOUR brand! Why do people buy from you? For decades we’ve trained...
- Jul 21, 2018
- 3 min
What You ‘Auto’ Know: How to Live Happily Ever After With Your Agency
As a media buyer who deals exclusively with automotive clients, I understand the tremendous pressure dealerships are under to keep...