Why Choose CBC | CBC Automotive Marke
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You Deserve Different

You deserve a marketing agency that is dedicated to YOUR success, not the manufacturer’s.

CBC is committed to each dealership we work with.

Every client gets:

  • Expertly developed strategies.

  • A team that knows what it takes to make a dealership successful.

  • Creative that builds your brand and is unique to you.

 

Here’s how the competition stacks up against our experience and knowledge:

Them

  • Startups after The Great Recession with limited experience.

  • Narrow focus on media of choice – often with a pre-determined plan for you modeled around an \"average dealership.\"

  • Templated creative where your OEM brand is the point of emphasis.

  • Massive employer with rotating entry-level assigned to your account at random.

  • OEM alliance is the priority – not your dealership.  They operate within manufacturer-dictated conditions because their business model depends on volume. 

  • Red tape, bureaucracy, and endless help desks, tickets, and faceless people in call centers. 

Us

  • 40+ years in the industry – overcoming every challenge

  •  Full service approach where all media is reviewed, considered, and executed specifically with your needs in mind.

  • Custom creative where your dealership brand – not the OEM brand – takes center stage.  

  • Boutique agency where all front-facing team members are senior level.  Client assignments are handpicked by agency leadership based on fit, experience, and ability.

  • Your dealership needs are all we focus on.  We are intentionally independent and our business model is designed is to make an impact for the best dealers in America – not every dealer. 

  • Our team is nimble, attentive, and will be in your dealership regularly.  You have immediate access to all members of your team on demand – with no barriers. 

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