facebook Archives - CBC Automotive Marketing

Harnessing the Power of Facebook Advertising for Dealerships

May 15, 2023

Accelerating Automotive Sales: Harnessing the Power of Facebook Advertising for Dealerships The automotive industry has experienced significant changes over the past few decades. With the rise of digital marketing transforming... Read More

How to deal with the Ch-Ch-Ch-CHANGES to Facebook’s News Feed Algorithm

March 15, 2018

Change. It’s inevitable! This time, it comes by way of Facebook. In January of this year, Mark Zuckerburg announced Facebook would be altering its News Feed algorithm to prioritize “meaningful... Read More

Free Educational Audio for Dealerships: Using Big Data to Your Advantage!

October 19, 2017

By Matt Hayward At Digital Dealer 23 in September 2017, CBC Automotive Marketing’s Bob Myhal teamed up with Oracle Data Cloud’s Arianne Walker to educate dealerships on how to use... Read More

The Power of Managed Content

August 17, 2015

Today’s automobile retailers face incredible challenges managing the content of every marketing message disseminated over literally infinite marketing channels. from the closely controlled traditional advertising to the barely/rarely controlled posts... Read More

Ad Talk with Jim Boldebook : Un-Social Media

April 21, 2014

Jim & Dana discuss the power of social media to both help and hurt the dealership, and give some great pointers for training your staff on acceptable social media use in the dealership. Get control of the social media channels all around you, before you go viral...in a bad way! Read More

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Harnessing the Power of Facebook Advertising for Dealerships