CBC Automotive Marketing
800 222-2682|207 283-9191

BLOG

Archive: car dealer advertising

Matt Hayward is Director of Business Development and a Senior Account Manager at CBC Automotive Marketing, a Maine ad agency working across the United States with successful dealerships and dealership groups.

Congrats to CBC’s #1 Clients!

By Matt Hayward   CBC Automotive Marketing would like to congratulate our dealer-partners who are currently #1. We’re proud to be a small part of their large success!   Brandon...  Read More
Matt Hayward in Maine is Director of Business Development and a Senior Account Manager at CBC Automotive Marketing, an ad agency working across the United States with successful dealerships and dealership groups.

‘Medium and Message’ Magic!

Last month I shared ideas on why content/creative is still king.  You can be on every medium, dot every digital ‘I’, saturate every market, but if the message isn’t right,...  Read More
Matt Hayward in Maine is Director of Business Development and a Senior Account Manager at CBC Automotive Marketing, an ad agency working across the United States with successful dealerships and dealership groups.

Bring Them to YOUR Website!

Two of the most important elements of every single advertisement you run in any medium are: An easy-to-remember phone number An easy to remember URL that leads to your website...  Read More
Matt Hayward is Director of Business Development and a Senior Account Manager at CBC Automotive Marketing, a Maine ad agency working across the United States with successful dealerships and dealership groups.

‘OVER-THE-TOP’ Advertising

Last month I made the ‘big switch’, cutting the cable delivered TV to ‘Streaming’.  And in the process, discovered the world of OTT…’Over-The-Top’ advertising. In addition to the regular channels...  Read More
Matt Hayward in Maine is Director of Business Development and a Senior Account Manager at CBC Automotive Marketing, an ad agency working across the United States with successful dealerships and dealership groups.

Advertise Used…Sell New!

One of the least known, most incredible retail automotive marketing stories in our history is the story of Ralph Reedman and his brothers who sold over 60,000 vehicles a year...  Read More
Matt Hayward is Director of Business Development and a Senior Account Manager at CBC Automotive Marketing, a Maine ad agency working across the United States with successful dealerships and dealership groups.

The ‘BIG 5’ of Marketing Success!

The BIG #1: Define Your Brand! Not the brand(s) of vehicles you sell…YOUR brand!  Why do people buy from you?  For decades we’ve trained our salespeople on ‘selling’ the USP...  Read More
Let’s Start a Conversation. Contact Us