automotive Archives - CBC Automotive Marketing

Customer Data Platforms for Automotive Dealers

June 8, 2023

A Customer Data Platform, or CDP, aggregates and organizes customer data from across a variety of channels. For automotive dealers, implementing a CDP in your dealership can provide benefits like... Read More

Matt Hayward in Maine is Director of Business Development and a Senior Account Manager at CBC Automotive Marketing, an ad agency working across the United States with successful dealerships and dealership groups.

Online Car-Buying is Here to Stay. Is Your Dealership On-Board?

June 10, 2020

By Matt Hayward Until recently, a 100% online sales process was something only the most progressive dealers were touting. Many consumers were left wishing for progress in an industry that... Read More

CBC Automotive Marketing Clients are Setting Records: May 2020

June 9, 2020

By Matt Hayward Although many experts agree the worst is now behind us for the auto industry, May 2020 was still a tough month across the US. According to CNBC... Read More

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Archive: automotive

Customer Data Platforms for Automotive Dealers

Online Car-Buying is Here to Stay. Is Your Dealership On-Board?

CBC Automotive Marketing Clients are Setting Records: May 2020