CBC Automotive Marketing

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The ‘BIG 5’ of Marketing Success!

The BIG #1: Define Your Brand! Not the brand(s) of vehicles you sell…YOUR brand!  Why do people buy from you?  For decades we’ve trained our salespeople on ‘selling’ the USP...  Read More

Congrats to CBC’s #1s!

CBC Automotive Marketing would like to congratulate our dealer-partners who are currently #1. We’re proud to be a small part of their large success!   Brandon Ford – Tampa, Florida...  Read More

The Power of Internal Marketing

Power to the People! Treating the people on your entire team like they want to be treated will pay off with the biggest returns of any marketing investment you make....  Read More

Your Best Advertising Target

What are the reasons our ‘best’ customers do business with us? The best money you’ll ever spend on advertising is targeting the people you consider your ‘best’ customer!  Because the...  Read More
Jim Boldebook

Platinum Rule Marketing!

The Bible is the source of the Golden Rule: “do unto others as you would have them do unto you” (Matt. 7:12).  The Platinum Rule is the reality of customer...  Read More

Why Google Probably Hates Your Blog Posts

“From our point of view, our quality algorithms do look at the website overall, so they do look at everything that’s indexed.” – John Meuller, Senior Webmaster Trends Analyst –...  Read More
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